As Director of Product Management for CounselLink, Aaron Pierce leads the team responsible for commercialization of the CounselLink Enterprise Legal Management offering, providing strategic direction, and overseeing overall customer experience. This role is Aaron’s second with the CounselLink business, having led the account management team from 2008-2011.
Prior to re-joining the CounselLink team in mid-2016, Aaron worked in several strategy and product management roles within LexisNexis, including three years in a leadership role within the eDiscovery software line. Prior to that, Aaron led the efforts in launching a mobile driving behavior smartphone app for the LexisNexis Risk Insurance Data Services group, and was instrumental in bringing the Counsel Benchmarking application within Lexis Advance to market, providing data and insights around attorney rates nationwide.
Prior to LexisNexis, Aaron spent twelve years guiding a technology company in California from start-up to maturity, providing Internet Access and IT Consulting services.